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Category: Franchise Marketing

Miss America wears a stethascope

When you spend time creating and executing strategic marketing plans for franchise systems, there's nothing more gratifying than when you watch a franchise owner and staff formulate and execute a plan at the local market level, especially when their idea makes a lot of customers, both current and new, very happy. Here's a great example of a Gigi's Cupcake bakery owner in Jonesboro, Arkansas who showed some quick and creative thinking in order to reward a special group of people in his... Read More
Posted by William Foushee
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Case Study

Gigi's Cupcakes Franchising

From web design, online ordering, social, API integration, point of sale, contests, countdowns—fill in the blank, we helped Gigi and her team create the world's biggest, best and baddest online presence in the fast casual business.

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